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What you're losing by not building your personal brand strategically
Clients, recruiters, investors and business partners evaluate you long before a handshake or a video call. They assess your LinkedIn, your portfolio, and your tone of voice. And they decide based on the image you transmit.
Éverton Tadeu
Sep 93 min read
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How the Bandwagon Effect Is Undermining Your Sales Without You Realising
The bandwagon effect is a psychological phenomenon that refers to the tendency of people to follow the behaviour of the group.
Éverton Tadeu
Oct 26, 20243 min read
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Crafting an effective elevator pitch to present your personal brand
In the fast-paced world of business, the ability to convey your personal brand succinctly and persuasively is essential. The elevator...
Éverton Tadeu
Sep 7, 20232 min read
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Unravelling the strength of vulnerability in building an authentic career
In the age of human connection, vulnerability emerges as a superpower in forging authentic and meaningful careers. Here, we'll delve into...
Éverton Tadeu
Aug 7, 20231 min read
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The power of influence for your career: leveraging professional success
Influence is a valuable skill beyond social media and can be a key factor for career success. Having the ability to influence people and...
Éverton Tadeu
Aug 3, 20232 min read
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